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Monday, April 27, 2009

Nokia contest Apple's portable running procedure into a location to guru assassin

By Professional editor working for cheaponsale.

Global mobile phone market by the negative impact of economic crisis, in 2009 the global mobile phone shipments will fall 8.3% (IDC projected data), and intelligent mobile phone market contrarian expansion, in 2009 global smart mobile phone shipments will rise by 6% -11% (iSuppli expected data). Admoc from another set of data shows that: iPhone OS operating system in the global mobile OS market share by half a year ago to 4% growth in February 2009 to 33% of Symbian's market share in the same period fell 64 percent from 43 %, Windows Mobile market share from 13% to 7%. The same report also revealed that G1 the first Android mobile phone market at 3 months after the United States smartphone market share of 5%.

Exclaimed the industry: the down turn of the Nokia Terminal king! The down turn of Motorola's wireless telephone commerce are significant, but the down turn of the Nokia wireless Internet commerce event. By Sony Ericsson, Motorola, Samsung and LG of the strike, which is Mobile Jianghu; Nokia by Apple and Google's strike, it is wireless Internet arena. Only this way can we interpret why Apple and Google as a wireless peak new employees quickly.

Apple's success: gaze out of Terminal Terminal

iPod does not lie in the continued success of the iPod, but iTunes, iPhone does not lie in the continued success of the iPhone, but iTunes, mobile me, app store and other services and applications. iPod and iPhone products are excellent, but only as a tipping point, the success of product innovation to serve the needs of innovative writing. Nokia and other traditional manufacturers want to catch up, but also at product innovation and service innovation efforts of these two aspects of pain. Telecom Consulting Derui think, OS is the key.

Product innovation in the industry think, iPhone user experience because of the near perfect, because it is a comprehensive software and hardware terminal from the apple have to master in order to master the hardware OS authorize production. Windows mobile master license and authorization compared to hardware manufacturers have the authority to achieve the perfect hardware and software co-ordination, the advantages of both sides are playing to the limit, so as to product innovation provides a great deal of room.

Innovation in the service, iTunes, Mobile me as well as the iPhone's app shop, etc. Services are founded on the murdered OS development, and through an open SDK to command the right to reconsider submissions, which play a third-party developers can furthermore churning of concepts Application denied. Audit apps for the wholesome development of the app shop is very essential to flaunt open on google at this issue is furthermore unambiguous. apple crop mastered the OS, on the ownership of the autonomy of service discovery, or creative genius furthermore need to depart the hands of others.

Nokia's dilemma: looking frontwards to the expansion of service environs

Nokia is an inapt role. On the one hand, as the fatal locality of the monarch, has an enviable clientele base; On the other hand, the area in the fatal rather than of a powerful market place permits operators to a high degree of vigilance. Objectively assess, Nokia's client groundwork is only echoed in the supply, in increments, in specific, intelligent wireless telephone users, the poor performance. In supplement, Nokia is furthermore the flaw of the client control: command from the personal issue of outlook, until lately a wholly-owned Nokia to purchase Symbian, Nokia's only entire command of the functioning scheme, from the issue of outlook of locus of command, users of Nokia's likeness in the eyes at more is a constructor, and do not comprise a heritage, emblem commitment anxieties exist.

Early in 2006, as asserted by Nokia from the "Services and Software" to "terminal gear R & D and manufacturing" to "market operator" means the worth string of connections into its enterprise part, and to "services and software" as the strategic aim, and subsequently conveyed out a large number of acquisitions to support its wireless Internet services and the accumulation of applications. However, the presentation of their markets, these efforts appear to be the powerful influence of the iPhone was routed. Symbian's bloated and cumbersome verification are the major components, in detail, because of the causes for the functioning scheme, the living wireless telephone can not get access to many of Nokia OVI Store. Another cause is that Nokia in the wireless Internet the most evolved in Japan, South Korea and the United States market share is very restricted, whereas the exact causes alter, but operators are one of the key customization. Operators produced in the vigilance of Nokia Nokia's leverage only live in some nations in Western Europe and appearing markets.

With the iPhone's fast boost in market place, operators may be cognizant of the iPhone's reliance, thus, possibilities live Nokia, the premise is still in its merchandise discovery and service innovation. Nokia 5800 from the presentation at the North American market, the Nokia goods at needed many of improvements, service expansion in the area can gaze ahead to.

Internet forces: the market into the terminal

Google is a special role. Can not be ignored is the powerful software Google R & D capability, computing resources and the Internet in the traditional areas of the tentacles everywhere. OS and other mobile phone owners do not like, android market's immediate objective is to rapidly enhance the competitiveness of the android operating system, rather than to sell existing OS users store their applications. Therefore, Google does not get any software sales revenue. The Android platform will be the ultimate goal of the mobile eco-web, and the accumulation of its Internet resources transplant, achieve growth in the next decade. In addition, Android mobile OS is only as a starting point, the ultimate aim is to become a PC and mobile devices, including all equipment, including a unified platform.

Although there is no established items that Google joined in the hardware create, but its UI create capabilities foe Apple can, consequently, android portable handset is worth looking frontwards to the wares innovation. Innovation in the service, Google Mobile Internet and needed alertness to the divergence between the Internet, much stays to be not only to Internet requests for paid job and services transplantation.

In supplement, Microsoft's wireless OS in the locality of the rudimentary elongation of the PC Windows enterprise model. As a service discovery, Microsoft presented the apple crop hold Windows Market for Mobile. Telecom Derui good recommendations does not: First of all, its major support HTC bivouac google and apple crop are evolving close partners, Microsoft's proficiency to negotiate; Secondly, WM market share and built up over the years has been the iPhone wireless submissions after rest, there is no benefit to talk first.

Terminal from the current development, firmly grasp the mobile operating system mobile terminals are the only way to say, is the only way to ensure that the user experience.

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